Now imagine a client (guest) coming to see you wanting to go from a level 7 (light brown) hair color to a chocolate brown and brings you a box of very expensive chocolates and tells you that this is the exact color she desires, Brilliant! I always say without visuals with your consultation you’re in trouble and to me this means no hair swatches. So my client Linda who has been seeing me for the last let’s say 22 years a consumer reporter for a national new paper is wanting to go chocolate brown, I love this and agree it would look great on her complimenting her skin tone and beautiful blue eyes, however I still have to go over a few things such as, in almost all brown hair color there is a tone of somewhat warmth (Red) if there wasn’t then you might as well go black. The box of dark chocolates she brought were matte in other words no shine a little different in hair color as we all know and battle the no “red” clients but still want shine, the minute the natural hair is altered with any hair color even for 5 minutes the molecule opens up and delivers a shine, light technically called red NRP natural remaining pigment. This is an important bit of information for clients to know on what will occur instead of the end result being different then the desired one. In food most chocolate we refer to is either dark or milk with 1000’s of variations, also there’s shinny chocolate or matte the shiny ones appear warmer the matte (flat) appear cooler, the point is no matter what are own personal ideas are on certain universal colors it’s what Linda’s are which are shiny dark chocolate almonds and by explaining to her that there will be some warmth and that food color is different than hair color we can achieve 98% exact color, so whatever the visual maybe a picture or a box of chocolates there is in hair more shine there for more warmth. At the end of the day Linda got her beautiful dark chocolate brown hair color and I got to enjoy the yummy chocolate, thank you Linda for inspiring me to write this post.